Graphic design is a discipline that continues to evolve. The timeline shows how changes in technology have dramatically affected communications in the past, and how technological advancement continues to do so. Coupled with this is the ever changing taste and preference of society, which gives rise to numerous schools of thought about how information should be presented. In the twentieth century, for example, the rise of modernism embraced technological advances and adopted cleaner, less adorned forms, and in doing so rejected the decorative nature of design in Victorian times. However, with time, this too changed and postmodernism saw a move away from industrial nature as designers once again embraced more elaborate and softer visual concepts.